Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Tuesday, October 5, 2010

Welcome Maribeth!

Bill Nelson, President of Nelson & Company Marketing, Advertising, and Public Relations (NCO)—announced today that Maribeth Mark has been hired as New Business/Account Manager, and has joined the team at their office in Canal Park’s historic Endion Station.

Maribeth will be responsible for increasing brand awareness for Nelson & Company, building relationships with advertising agency search firms, developing a referral network, and account development and planning among other duties. According to Nelson, "Maribeth's caliber of expertise will have a tremendous impact on the agency's ability to continue to deliver on a promise of excellent service and results for existing and future clients in our area and beyond.”

Prior to joining Nelson and Company, Maribeth worked at American Express where she spent time in Trust Services, Client Service, National Relationship Management, and ultimately Marketing and Business Development. She spent the last six years of her corporate career with Wells Fargo in Minneapolis.

Nelson & Company, which celebrated five years in June 2010, blends sound marketing fundamentals with alternative methods to provide clients with creative, budget minded, and results-oriented work rooted in strategic thinking.

Thursday, April 2, 2009

Winning Ideas

Nelson & Company team members and UWS seniors, Meagan Campbell and Kaitlyn Barnard, are one of two, first-place scholarship winners in the Duluth/Superior Advertising Federation’s annual Scholarship competition.

The Advertising Federation Scholarship requires participants to submit an Advertising Creative Strategy, Project Summary, and to design two public service announcements for the campaign. Participants must also submit a copy of their employment, volunteer, and/or community service experience.

Ad Fed selects a non-profit each year to partner with. Heading Home Minnesota – St. Louis County, a non-profit organization, was chosen for 2008/2009. The winning campaign had a simple message: “Choose to See it,” which highlights the lack of awareness of homelessness in St. Louis County. The team designed a billboard, print ad, and wrote and recorded a :30 second radio spot. The Heading Home Minnesota organization contacted the winning UWS team about using their outdoor design for 2009.

Barnard and Campbell will both graduate with honors from UW-Superior this May. Yeah, that’s right…HONORS!